Binance Co-CEO Yi He Says Exchange Balances Meme Coin Listings with Risk Management

Binance Co-CEO Yi He said the exchange seeks to balance user demand for meme coin listings against risk management standards, describing it as an ongoing negotiation, BlockBeats reports. Yi noted that user demand for meme tokens exists regardless of fundamentals, and failing to meet such demand could result in market share loss. She disclosed that Binance communicates with project teams on token generation event pricing and airdrop allocations, though some negotiations have been mischaracterized as high listing fees.