In January 2026, Strategy (formerly MicroStrategy) ramped up its Bitcoin strategy with a fresh $1.25 billion BTC acquisition followed by additional large buys. Michael Saylor has now hinted at another major purchase, after the firm lifted its holdings to about 687,410 BTC and roughly 3% of the 21 million BTC supply while MSTR stock and institutional interest showed renewed strength.

On January 20, 2026, onchain data showed Bitcoin options open interest reaching a record $74.1 billion, exceeding futures open interest of $65.2 billion for the first time. Most options exposure is concentrated on IBIT and Deribit, while BTC trades around $93,189 amid a 15% hashrate drop from October's peak and ongoing miner capitulation. U.S. spot Bitcoin ETFs also saw over $390 million in outflows on January 18, coinciding with broader risk-off sentiment.

According to NewsBTC, Bitcoin extended losses below $94,000 and $93,000, setting a $91,866 low while trading under $93,000 and the 100-hour SMA. The analysis flags resistance at $93,200–$93,650 and a bearish trendline near $94,600, with downside risk intensifying if $91,500 and $92,000 supports give way.

Cardone Capital invested $10 million in Bitcoin during a market dip, adding to an estimated reserve near 1,000 BTC. Over the weekend leading to January 19, BTC briefly exceeded $95,000, fell below $92,000, and was about $93,184 at the announcement. The firm plans to hold long term and fund additional buys from rental income.

Bitcoin found support at $93,000 but remains down 2.66% on the day, while the total crypto market cap is about $3.14 trillion, off 2.61%. Price was rejected again at $94,500–$95,000 and slid back into the range. Liquidity appears heavier below spot, particularly near $90,000, keeping downside risks elevated.

Bitcoin briefly approached $92,000 during early Asian trading after President Donald Trump threatened 10% import tariffs on eight European countries from February 1, with a possible rise to 25% by June if talks fail. With U.S. cash markets closed for a holiday, global futures and safe-haven FX moved, while gold jumped 1.5% and silver hit an ATH. European investors’ $8 trillion in U.S. assets has become a focal risk.

Alibaba's KIMI AI model outlines an extended bull market scenario that could lift Bitcoin toward $170,000, Solana to about $380 and XRP to roughly $8 by 2027, assuming friendlier U.S. regulation and strong ETF demand. Its projections are framed as optimistic outcomes rather than guarantees, with volatility risks linked to geopolitical tensions, tariffs and shifting market sentiment. The AI analysis also notes current market levels for these assets and ties potential upside to ETF inflows and improving macro conditions.

Bitcoin stayed above $92,000 after a 3.4% weekend pullback, while a failed $98,000 retest and $395 million in Friday ETF outflows weighed on sentiment. Derivatives showed a roughly 5% futures basis and an 8% put-call skew, and gold pushed past $4,650 as U.S. markets were shut Monday.