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Steak 'n Shake Commits $10M to Strategic Bitcoin Treasury Reserve After Payments Push
Steak 'n Shake has disclosed a $10 million Bitcoin purchase for its corporate treasury, its first public Bitcoin allocation since enabling crypto payments in May 2025. The 91-year-old burger chain has formalized a Strategic Bitcoin Reserve that channels all customer Bitcoin payments into long-term holdings, linking reserve growth to same-store sales performance.